Defining what your AcadaFund.com project is the first step for every creator. What are you raising funds to do? Having a focused and well-defined project with a clear beginning and end is vital. For example building a new library for the school has a beginging and end, when the library building is completed. The platform is open only to finite projects. With a precisely defined goal, expectations are transparent for both the creator and potential backers. Backers can judge how realistic the project’s goals are, as well as the project creator’s ability to complete them. And for creators, the practice of defining a project’s goal establishes the scope of the endeavour, often an important step in the creative process. AcadaFund.com thrives on these open exchanges and clear explanations of goals. Make sure your project does this! If you're unsure if your project is a good fit for AcadaFund.com (or if AcadaFund.com is a good fit for your project), we'd encourage you to read the AcadaFund.com Rules and peruse recommended and successful projects in your project's category.
Rewards are what backers receive in exchange for pledging to a project. Since all projects are school developmental projects, we see rewards as a 'humble thank you' element just to acknowledge backers of a campaign, because at the end of the day, rewards provided are to inspire backers and projects followers.
Every project’s primary rewards are intangible products, momentos, or creative gifts items compared with the donations made, this is because projects on AcadaFund.com are caused based and not for profit. There are several rewards types and variations that can be implemented on AcadaFund.com:
DVD copies of the events, activities and projects, including names and details of backers. These helps the backers to see how much their contributions have supported the cause.
Creative collaborations: these are where backers are involved in the campaign or as drawing vital support for the cause.
Creative experiences which might be a visit to the school, a video thank you from the school, or team; dinner with the local mayor, education minister or state governor etc.
Creative mementos: Polaroids sent from location, thanks in the credits, meaningful tokens that tell a story.
Projects on AcadaFund.com are caused based and not for profit, so these influences how rewards are priced based on amount contributed. There is no magic bullet, and we encourage every project to be as creative and true to itself as possible. Put yourself in your backers’ shoes: would you drop the cash on your rewards? The answer to that question will tell you a lot about your project’s potential.
AcadaFund.com operates on a flexible funding where upon completion of campaign creators get whatever they have been able to raise. We belive this model will enable the creators to do theru best to ensure they reach their target, and if not they can still be able to accomplish some part or scale down their project outlook. Projects must set a funding goal and a length of time to reach it. There’s no magic formula to determining the right goal or duration. Every project is different, but there are a few things to keep in mind.
How much money do you need? Are you raising the full budget or a portion of it? Have you factored in the cost of producing rewards and delivering them to backers? Avoid later headaches by doing your research, and be as transparent as you can. Backers will appreciate it.
AcadaFund.com is not a magical source of money. Funding comes from a variety of sources — your audience, your friends and family, your broader social networks, and, if your project does well, strangers from around the web. It’s up to you to build that momentum for your project.
Once you’ve researched your budget and considered your reach, you’re ready to set your funding goal. Because funding is flexible there is no prediction on how much you can raise, it all depends on how well you have informed your backers, supporters, friends and families on the launch of your campaign. Figure out how much money you need to complete the project as promised (while considering how much funding you think you can generate), and select an amount close to that
Funding can last anywhere from one to 120 days, however a longer duration is not necessarily better. A AcadaFund.com project takes a lot of work to run, and shorter projects set a tone of confidence and help motivate your backers to join the party. Longer durations incite less urgency, encourage procrastination, and tend to fizzle out.
A video is by far the best way to get a feel for the emotions, motivations, and character of a project. It’s a demonstration of effort and a good predictor of success. Projects with videos succeed at a much higher rate than those without (50% vs. 30%).
We know that making a video can be intimidating. Not many of us like being in front of a camera. We also know that making a video is a challenge worth taking on. It says you care enough about what you’re doing to put yourself out there. It's a small risk with a big reward.
If you have computer access and a ready supply of enthusiasm, you’ve got all you need. Some videos are big montages and others are epic long takes, but most videos are just someone telling their story straight into the camera. You can spend days shooting and editing, or you can just knock it out with a couple friends on a Saturday. It doesn't have to be perfect, it just has to be you.
No matter how creative or bare-bones your video, you'll want to:
Tell us the story behind your project. Where did the idea come from? How will it benefit your school and community? What stage is it at now? How are you feeling about it? Come out and ask for people's support, explaining why you need it and what you'll do with their money. Talk about how awesome your rewards are, using any images you can.
Explain how meeting your goal will mean so much to you, your team and the school. Thank everyone!
And don't be afraid to put your face in front of the camera and let people see who they’re giving money to. We’ve watched thousands of these things, and you’d be surprised what a difference this makes. Another thing to remember: don't put any copyrighted music in your video without permission! Expensive lawsuits are never fun. Here are some music resources you can use when the time comes: SoundCloud, Vimeo Music Store, Free Music Archive, and ccMixter. Finally, If you’re shooting your video on your mobile phone, hold it horizontally so you get a nice wide shape instead of a tall skinny one.
As you build your project, take your time! The average successfully funded creator spends nearly two weeks tweaking their project before launching. A thoughtful and methodical approach can pay off
Your AcadaFund.com project title should be simple, specific, and memorable, and it should include the title of the creative project you're raising funds for. Imagine your title as a distinct identity that will set it apart ('Project Courage: Solar-Powered Computer Lab for Ojoge Grammar School').
Your project image is how you will be represented on AcadaFund.com and the rest of the web. Avoid banners announcing stretch goals or benchmarks, as they can cause confusion among backers. Pick something that accurately reflects your project and that looks nice, too!
Your short description appears in your project’s widget, and it’s the best place to quickly communicate to your audience what your project is about. Stay focused and be clear on what your project hopes to accomplish. If you had to describe your project in one sentence, how would you do it?
Your bio is a great opportunity to share more about you. Why are you the one to take on this project? What prior work can you share via links? This is key to earning your backers’ trust.
You can share your project with friends and get feedback before launch. You can do this be developing the contents that will be used for your campaign and share it with friends.
An exceptional project can lead to outpourings of support from all corners of the web, but for most projects, support starts from within their own networks and their networks’ networks. If you want people to back your project you have to tell them about it. More than once! And in a variety of ways! Here’s how:
A nice, personal message is the most effective way to let someone know about your project. Send an email to your close friends and family so they can be first to pledge, then use your personal blog, your Facebook page, and your Twitter account to tune in everyone who’s paying attention. Don’t overwhelm with e-blasts and group messages, but be sure to remind your networks about your projects a few times throughout the course of its duration. Take the time to contact people individually. It makes a big difference.
Don’t be afraid to take your AcadaFund.com project out into the real world. Nothing connects people to an idea like seeing the twinkle in your eye when you talk about it. Host pledge parties, print posters or flyers to distribute around your community, and organize meetups to educate people about your endeavour. Be creative!
Contact your local newspaper, TV, and radio stations and tell them about your project. Seek out like-minded blogs and online media outlets to request coverage. Writers are always looking for stories to write about, and the media has a big soft spot for educational developmental projects
Whatever channel you use to tell your project’s story, don’t spam. This includes posting your link on other AcadaFund.com project pages, @messaging people to beg for money on Twitter, link-bombing on Facebook, and generally nagging people you don’t already know. Over-posting can alienate your friends and fans, and it makes every other AcadaFund.com project look bad too. Don’t do it!
Project updates serve as your project’s blog. They’re a great way to share your progress, post media, and thank your backers. Posting a project update automatically sends an email to all your backers with that update. You can choose to make each update public for everyone to see, or reserve it for just your backers to view.
While your project is live and the clock ticking, keep your backers informed and inspired to help you spread the word. Instead of posting a link to your project and asking for pledges every day, treat your project like a story that is unfolding and update everyone on its progress. “Pics from last night’s event, road show or competition organisd for the campaign!” with a link to your project is engaging and fun for everybody to follow along with.
Once your project is successfully funded, don’t forget about all the people that helped make it possible. Let backers and spectators watch your project come to life by sharing the decisions you make with them, explaining how it feels as your goal becomes a reality, and even asking them for feedback. Keeping backers informed and engaged is an essential part of AcadaFund.com.
Sharing reviews, press, and photos from your project out in the world — whether it’s the commissioning of the new library or computer lab — is great for everyone involved. The story of your project doesn’t end after it gets funded. You still have a captivated audience that’s cheering for you. Communicating with them can be one of the most rewarding parts of the process.
Once your project has been completed, the crucial final step is fulfilling the rewards promised to backers. Sending out all of your rewards can feel overwhelming, but staying organized and having fun with it will make the process much simpler.
Don’t worry about gathering your backers’ info until after your project is successfully funded. At that point the AcadaFund.com Campaign admin panel will provide the info.
Remember to take shipping costs into account before you start a project. It may end up being a bigger part of your budget than you thought. Keep in mind how you'll send each reward, how much they weigh, how many require international shipping, Don’t forget hidden costs as well. Do some research online or find out from your local mailing service.
Fulfillment might not be the most romantic step in doing a AcadaFund.com project, but it means getting your project into your backers’ hands. Take pictures of your packing party. Tell horror stories from the post office (backers love seeing photos and videos of their rewards being packaged). Ask for your backers to let you know when their stuff arrives. Invite friends over to drink wine and lick stamps. Cherish what are some of the last moments of the first phase in the life of your project.